October 12, 2021

Micro but Mighty

Medium Infographic - Micro Influencers -Seek App

Who says smaller followings mean less importance?

Here at Seek, we find that “micro” is mighty in so many ways!

Did you know that 30% of our initial engagement came from micro-influencers?

Let’s take a step back- what exactly is a micro-influencer.

A micro-influencer is an individual who has between 10-50k followers on social media. They are known for specific areas of interest and high rates of engagement from their audiences, according to ANA Driving Growth.

Micro Influencer - Seek App

This is EXACTLY why we focus our attention, not only on our influencers with over a million followers, but also on micro-influencers to drive our launch of Seek.

Do you want to know where to find abandoned buildings? How about where to find authentic Ethiopian food? Best places to find a date during happy hour? While we find these interests to be not in the “major interest” category, we found that there are super committed groups of people who really want to follow influencers in these uncommon niches.

We have influencers who cover broader categories such as “cocktails” and “beach vibe”, but our special sauce is the niche curators who showcase every possible interests and categories, known as “vibe”, on Seek. Our micro-influencers and our influencers alike are working together to bring a harmonious mix of content that brings our community together. Seek has something for everyone.

Our team is SO excited to announce that we launched our app this week! 😝

We think that you will discover truly original recommendations and secret tips that are hard to find anywhere else online. It is almost like having your BFF on Seek, giving you all the places to go.

That does not mean we are perfect- we always want to make our app better. PLEASE give us your feedback. We WANT to hear from you and to craft the app to your needs. Please email [email protected] and we will get back to you!

Thanks for reading. Please download our app HERE.

Infographic source: medium.com

About Seek

We are Seek, a content platform that connects tastemakers in the consumer leisure space with millions of consumers seeking trusted and relevant recommendations. Whether you seek travel, Covid-conscious spots, best places to go NYC, best parties NYC, best restaurants NYC, best rooftop bars NYC, or best rooftop brunch NYC, we have just what you need. Seek currently has thousands of recommendations from tastemakers around the world.

To learn more about Seek, visit seekrecs.com.

Comedian Curator

by | Sep 16, 2022 | Curators,Recommendations | 0 Comments

Even though summer has officially come to an end, Fall is not the time to lock yourself in and stay at home. Instead, it should be about going out and doing something...

Labor Day Recs

by | Sep 2, 2022 | Curators,Recommendations | 0 Comments

With Labor Day Weekend marking the end of summer, we have gathered some of our favorite recs for you to enjoy and end summer 2022 with a bang! 1. QC Spa Governors...

Restaurants With A View

by | Aug 15, 2022 | Curators,Recommendations | 0 Comments

Whether it's to impress a date, a special occasion, or even a fun night out to catch up with friends, restaurants with a view are always the vibe. Today we are sharing...

A Day in Williamsburg

by | Jul 30, 2022 | Curators,Recommendations | 0 Comments

Restaurants, bars, attractions and so much more are just a few of the many things that make Williamsburg one of Brooklyn’s most popular neighborhoods. If you ever find...

New York City Shops

by | Jul 16, 2022 | Curators,Recommendations | 0 Comments

Summer is finally here and New Yorkers are hitting the streets with their best outfits all summer long! In case you need a new fit for that rooftop you’ve been planning...

Seek visits HighGarden NYC

by | Jun 15, 2022 | Curators,Recommendations | 0 Comments

The Cannabis scene in New York City is truly revolutionizing, especially when it comes to recreational settings and clubs. Seek was offered an exclusive invitation to...

New York City Pub Crawl

by | May 30, 2022 | Curators,Recommendations | 0 Comments

With summer just around the corner, pubs are now filling up more and more, and it’s a scene in NYC absolutely worth trying out.  Here is a list of top pubs from...

Spending a Day in the Upper West Side

by | May 27, 2022 | Curators,Recommendations | 0 Comments

The Upper West Side sports all sorts of things to do, including museums, restaurants, storefronts, and landmarks. Whether you’re new to the city or an in-towner,...

How to spend a day in the SoHo Neighborhood of New York

by | Apr 30, 2022 | Curators,Recommendations | 0 Comments

SoHo is one of the most popular and influential neighborhoods in New York City, especially in regards to fashion and culture. With all of the different storefronts,...