Gives Sneak Peek into Seek App Ahead of Launch
Our very own Shana Liu, CEO and Co-Founder of Seek, was featured in Formidable Women Magazine this week! In the article, Shanna gives a sneak peek into the app, and explains why Seek isn’t just another review site.
In the piece, Shanna delves into why Seek is so timely: “The influencer economy is huge but it’s just the beginning. There is so much opportunity to help influencers grow their hobbies into businesses and monetize their expertise through paid subscriptions from their followers if they can provide value (rather than just peddle other people’s products through paid ads). The VCs see this as a good time to invest in influencers and the influencer economy.”
She goes on to list a few examples of ways that Seek can be used by consumers who seek travel and fun experiences:
- Finding the perfect date spot to impress your girlfriend
- Finding where cute boys are hanging out on a Friday night (by searching for “cute boys” tag and look at the recs of influencers you know have your taste :))
- Finding a hidden rooftop for a night out by following one of our fashionistas in the know on all things exclusive and bougie
- Finding some cool street art your friend group wouldn’t know about by following a street artist for his recs
Launching in the Fall, Seek will offer users ideas for the best place to go nyc, best parties nyc, best restaurants nyc, as well as best rooftop bars nyc and best rooftop brunch nyc. In the article, Shanna speaks about her vision for Seek, both for consumers and curators:
“For the consumers, we want people to be able to discover interesting places and have rewarding leisure experiences by getting in-the-know recs, tips and experiences from experts with similar tastes as them and who they trust. For the curators, our platform is a way to showcase their experience and turn a hobby into a business by monetizing their amazing knowledge. For the businesses, Seek is the perfect medium for the best and brightest to shine and find and engage with an audience most interested in what they are offering. In addition, we want to facilitate easy payment between consumers, curators, and businesses so all three can focus on what they want to do: enjoy, recommend, and entertain, respectively.”
Want to read more? Check out the Formidable Woman article here.